Honda Ties for #1 in Customer Loyalty
Published Wednesday, 19 January, 2011 by Blog Admin. Categories: New Inventory, News.
A recent study by J.D. Power and Associates reveals which vehicles earned the best customer loyalty in 2010. Retaining 62 percent of its customers, Honda tied for first place. Measuring not only the rate automotive brands retain existing customers, the loyalty survey also documented reasons customers remain loyal. Findings show that Honda's customer loyalty is driven by the Honda Accord, the Honda CR-V, and the Honda Pilot and owners' understanding of the vehicles?